Zummatra
Dior Cruise finale
Vogue Dior

07 — Dior

Cruise Gala & Kalus Gala

Production Services | Signature Productions | Content Creation

Brief &
Objectives

We were commissioned to capture the official photographs of the Dior Cruise & the Kalus Gala, 2024 in Mexico City and deliver the images in real time for the global PR and media teams. Additionally for Dior Cruise we produced an exclusive editorial coverage for VOGUE Brazil.

Alicia Keys at the Kalus Gala
Dior Cruise runway
Vogue — courtyard
Dior models
Guests at the Kalus Gala

Production
Challenge

A live production with eight photographers and filmmakers on site, all operating under one unified creative vision. Every frame had to be perfectly timed, coordinated, and ready for immediate publication.

Creative
Approach

Inspired by Dior’s dialogue between heritage and modernity, we approached the coverage as a cinematic portrait of elegance: subtle, timeless, and emotionally restrained.

Execution

Precise, agile, and visually impeccable.

Photographs were captured, curated, and delivered instantly, enabling artists, press, and Dior’s global channels to share the imagery in real time.

Guest at the flower wall
Floral suit at the carved doors
Guest under the spotlight
Gala guests with painting
Gala selfie moment
Alicia Keys in the courtyard
Butterfly flower wall

Impact

The coverage generated millions of views, shares, and press mentions across Dior’s global platforms, media outlets, and social networks amplifying the presence of Dior Cruise & Kalus Gala 2024 in Mexico City worldwide.

Editorial Films